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Is your website complete with all the things, including a Privacy Policy and Terms and Conditions? Paige Griffith, the lead attorney behind The Legal Paige, and I are giving you a crash course on all the legal contracts and pages you need to become legally legit and protect your website and business
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How Family Photographers Can Use Zapier to Connect Their Marketing Systems (Even If You’re Not a Tech Person) Does the very mention of Zapier make you feel like you need a Bachelor’s degree in computer science to use it? You’ve probably heard other family photographers talk about how useful it is, but the second you […]
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You already know you need an email list. You have heard it a hundred times. And maybe you have even set up a lead magnet, built the landing page, and connected it to your email service provider. But now what? Where do you actually share that lead magnet so the right people find it? If […]
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How to Create Visuals for Your Landing Pages as a Family Photographer You built the opt-in. You wrote the landing page copy. You set up the email sequence. And then you got to the visuals and thought, “I’ll figure this out later.” Sound familiar? If you’re a family photographer, you probably have a trained eye […]
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Email Nurture Sequence for Family Photographers: Turn Downloads Into Fans You finally finished it. The lead magnet is done, the landing page is live, and subscribers are actually opting in. YES. That is huge. But here is the part that trips up so many family photographers: what happens next? If your answer is “they get […]
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Do you love having an engaged following on your social media accounts? Maybe social media is the only form of communicating with your audience which works for you. This episode is for you if you understand social media platforms are just borrowed land and want to learn how to dive into the magic of […]
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Lead Magnets for Family Photographers: How to Grow Your Email List with Freebies That Work If your entire marketing strategy depends on Instagram showing your posts to the right people at the right time, we need to talk. Because here’s the thing about social media: you don’t own it. The algorithm changes, your reach dips, […]
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Is Your Landing Page Selling for You? Here’s How to Turn It Into a Converting Machine If you’ve ever stared at your landing page and thought, “Should I just deactivate this whole thing?”; you are not alone. And if you’re trying to build a high-converting landing page for opt-ins, that frustration can feel even heavier […]
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How I Took 3 Months Off from My Photography Business Using SOPs (and the Business Kept Running) You would not believe it, but when I recorded this episode, it was the first one I had recorded in three months. And you would have never guessed, because the show had been airing every single week while […]
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How to Build an Evergreen Email Strategy for Your Business This post is based on a conversation from a previous episode of the Systems and Workflow Magic Podcast. The strategies and principles shared are evergreen and still apply to building a strong email marketing system today. You spent an hour writing the perfect email. You […]
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This training covers the elements you should include in your photography business contact form.
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Access my exact checklist I use to create my mini sessions every year in Dubsado
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These evergreen posts build confident & consistent marketing
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More about dolly
Hi, I’m Dolly — a family photographer, marketing strategist, and systems & workflow educator for family photographers who want to find joy (and order) in their business again. Because I still work behind the camera, I understand firsthand how overwhelming the backend of a creative business can feel.
With my launch-strategist brain and a deep love for simple systems, I help photographers build intentional marketing rhythms and workflows that make it easier to show up consistently, attract the right clients, and actually enjoy running (and marketing) their business.
Through my blog, podcast, and YouTube education, I share actionable steps, real talk, and encouragement — all rooted in faith and intention — to help you bring clarity and confidence to your marketing and everyday systems. Because sustainable growth isn’t built on hustle or speed, but on thoughtful planning, consistency, and care.
Most family photographers aren’t inconsistent because they’re lazy—they’re inconsistent because they don’t have a clear plan, and this free guide gives you five evergreen Instagram posts you can use any week of the year to confidently attract the right families, book more sessions, and finally ditch the “what do I post today?” stress.