Welcome to the Systems & workflow education blog

If you’ve been around my business for a bit, you’ve probably heard me talking about lead magnets. They’re one of my favorite marketing tools because they are useful, flexible, and totally customizable for your unique business (and bonus they help you attract the RIGHT client to your business). But if you’ve heard me mention these […]

Running a small business can get overwhelming. There’s a laundry list of tasks you have to get done, projects you have to work on, clients you need to communicate with, finances that need to be balanced…. I could go on and on. When you start to feel the pressure building up, it’s tempting to automatically […]

Tell me if you can relate: you want to grow your email list, but you have no idea where to start. If you’re nodding along, there’s good news and bad news. The bad news is, that most small business leaders are totally lost when it comes to building an email list that converts and they […]

When you’re first getting started in your small business, it can feel impossible and a bit intimidating to automate your business. There are so many steps! But I’ve created a helpful framework to make automating a breeze and move you from scattered to streamlined. When you’re a solopreneur, every single thing you can do to […]

Here are some elements of what makes an incredible contact page that not only is effective in communicating what you do but one that converts. In this blog post I walk you through how I do this using Dubsado!

If you’re brand new to owning a business, you might be wondering what all the hype is around workflow automation. Automating workflows is one of the best ways to optimize your time and grow your business quickly. And guess what? It IS possible even as a NEW business owner! So here’s the thing with workflows… […]

If you’re wondering what all the random, short videos are that keep popping up on your Instagram -wonder no more. Reels are the new Tik Tok and they’ve made it to your Instagram. But rather than rolling your eyes at the latest social media trend, join in on the fun! Here are five ways to […]

When it comes to your business — there’s one thing that will make it fail. Every. Time.  It’s not bad profit margins (although that is a legit reason of failure). It’s not a lack of knowledge (which is another legit point of failure). As much as it pains me to say — it’s not even […]

When most people think of blogging for business, their gut reaction is that it’s a necessary evil. We all know blogging is great for things like SEO and user engagement, but it can feel tedious, time-consuming, and hard to know if you’re actually going to get a return on your investment.  But what if there […]

Are you a new photographer who needs extra inspiration to build momentum in various areas of your small business? Check out these lead magnets that will not only boost your social media presence, but they will inspire you to work on different aspects of your creative business in multifaceted ways! If you are running the […]