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If you’re a creative business/family photographer who is serious about starting 2026 organized, confident, and ready to actually hit your goals, don’t miss my Black Friday sale—it’s your shortcut to a smoother, smarter business year ahead.
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I’m Dolly — a systems and workflow educator for family photographers who want to find joy (and order) in their business again. With my launch strategist brain, I help photographers build simple, strategic marketing systems and workflows so they can show up consistently, attract the right clients, and actually enjoy running their business.
Through my blog, podcast, and youtube education, I share actionable steps, real talk, and encouragement to help you bring clarity and confidence to your marketing — and your everyday systems.
Welcome to the Systems & workflow education blog
Honeybook vs Dubsado: What Is The Best CRM for Photographers? As business owners, finding the perfect software to automate your business and create an excellent customer experience is one of the top priorities. In the creative world, there are so many incredible Customer Relationship Management (CRM) tools available. Two of the most popular for photographers, […]
Are you taking advantage of a CRM tool like Dubsado in your business? Over the next eight weeks, I’ll be diving into topics related to Dubsado, why you should use it, and how it works! In today’s episode, I’ll be introducing you to Dubsado and my top four reasons as to why I love it! […]
4 Powerful Reasons Creative Entrepreneurs Need Contracts in Their Business As a creative entrepreneur, you likely wear many hats: from CEO to service provider to marketer. But there’s one role you shouldn’t overlook: the protector of your business. One of the simplest and most powerful ways to protect your business (and your peace of mind) […]
Welcome to another episode of The Systems and Workflow Magic Podcast! Today we are discussing all the systems and workflows you can set up to create and maintain a magnetic website presence. I am so excited to be chatting with website designer Elizabeth McCravy. Elizabeth has designed so many beautiful Showit website templates and has […]
Welcome to another episode of The Systems and Workflow Magic Podcast! Today you will get to hear a little bit of wisdom from my past mastermind leader, Kat Schmoyer. Kat is a creative business owner, an integrator, and owns her own wedding planning business (she does a lot!). I am so pumped to have her […]
How To Blog Strategically for SEO & For Your Business Welcome to another episode of The Systems and Workflow Magic Podcast! You are all in for a treat because I have my magical VA, Kristina Dowler, on the podcast today. She is truly a wizard and the mastermind behind my blogs. She has so much […]
Welcome to another episode of The Systems and Workflow Magic Podcast. As all creative business owners know – it’s tax season! Today, I am interviewing my amazing CPA Jackie Easterday, and we are chatting all about taxes and how to set up your systems for an easier tax season. This is something that Jackie has […]
What happens when a creative entrepreneur marries a spreadsheet-loving numbers guy? In this vulnerable and practical episode of the Systems & Workflow Magic Podcast, I sit down with my husband, Ty DeLong, to unpack the financial journey we’ve taken together: from six-figure student loan debt to clarity and sustainability in both our personal and business […]
How to Pay Yourself as a Creative Business Owner Using Profit First One of the biggest struggles many creative entrepreneurs face is understanding how to pay themselves from their business. It’s not uncommon to bring in steady income yet feel like there’s never any money left at the end of the month. In Episode 20 […]
It's time to start getting more intentional with the backend of your business (and launches) with systems, workflows & sops!
