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I’m Dolly, a systems and workflow educator, integrator, and podcast host dedicated to helping small business owners streamline and organize their launches with effective systems, workflows, and SOPs. My goal is to empower you to feel confident and excited about launching & systems!

Each of my blog posts is designed to inspire, provide clarity, and offer actionable insights on systems and workflow education, launching strategies, and more. You'll also find glimpses of my personal life sprinkled throughout, so you can get to know me better.

Most importantly, I want you to leave with tangible next steps and resources to enhance your launch journey. Thanks for being here!

Welcome to the Systems & workflow education blog

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As we’ve been highlighting the beauty of lead magnets on the podcast, it’s important to understand how they convert viewers into actual email subscribers. In today’s episode, Magan Ward joins us to share how she created a unique lead magnet in a Pop-Up Podcast Series that helped grow her email list by 78% during the […]

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Lead magnets are such a strategic marketing tactic for any business, but have you ever considered how a launch strategy for your lead magnet could impact your marketing game plan? In this episode, copywriter and launch strategist Brenna McGowan joins us to discuss launch strategies and planning for your lead magnet! The Lead Magnet Mini-Course […]

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Introducing Quarterly Mini Branding Sessions with Nashville TN Branding Photographer Dolly DeLong Photography I am SO excited to be sharing this blog post with you because it means I get to talk about my NEW quarterly mini-branding sessions!! These mini branding sessions will be happening quarterly and are a great way to update your branding […]

quarterly_branding_mini_sessions_with_Dolly_DeLong_Photography_Nashville_Branding_Photographer
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If you’ve created a valuable lead magnet, but you’re struggling to convert the impressions it’s getting into downloads, this episode is for you! I’ve brought back my business bestie, Emily of Emily Writes Well to share how you can create compelling copy that attracts leads to your lead magnet! Listen in as she shares five things to consider when writing your lead magnet sales copy.

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Are you using lead magnets in your business to grow your email list, but also your client roster? In today’s episode, I’m introducing you to the idea of using lead magnets in your business and sharing four reasons you need them! The Systems and Workflow Magic Podcast is brought to you by Dolly DeLong Education. […]

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Could passive income change the way you run your business? I brought on my friend Megan Martin of Jeremy & Megan to chat about how she created a digital membership that provided value to her members, but also allowed her to create passive income in her business. Listen in as she shares the foundations in […]

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Are you creating an amazing experience for your clients, but not getting the reviews that reflect it? It’s not because your clients aren’t enjoying it, it’s because you don’t have the system set up to pull those reviews. In today’s episode, Kate Dye joins us to share how she generates raving client reviews through a […]

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Over the last year, I grew my business by 57%! After looking at those numbers, I knew just how important it was to reflect on what changes I made in 2021 that allowed for so much growth. In today’s episode, I’m sharing three very important steps I took in the last year to grow and […]

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Nashville Extended Family Portraits | Nashville TN Family Photographer Dolly DeLong Photography I just adore Ann Marie and her sweet family. Ann Marie reached out to me about capturing a photo session for her, her siblings, and her parents while they were visiting the area. We met up on New Year’s Day here in Nashville […]

Nashville extended family portraits with four dogs on local farm
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It's time to start getting more intentional with the backend of your business (and launches) with systems, workflows & sops!

let's be strategic with your business & launches