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I’m Dolly, a systems and workflow educator, integrator, and podcast host dedicated to helping small business owners streamline and organize their launches with effective systems, workflows, and SOPs. My goal is to empower you to feel confident and excited about launching & systems!

Each of my blog posts is designed to inspire, provide clarity, and offer actionable insights on systems and workflow education, launching strategies, and more. You'll also find glimpses of my personal life sprinkled throughout, so you can get to know me better.

Most importantly, I want you to leave with tangible next steps and resources to enhance your launch journey. Thanks for being here!

Welcome to the Systems & workflow education blog

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My Top 3 Tips For How To Grow Your Email List Organically During A Launch Period (YouTube Video)

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Abandoned Cart Email Sequences and why they are important to incorporate them into your own business and your launches!

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In this episode, I speak with Systems and Funnel Expert, Brooke Scott about launch management and planning considerations that you need to consider, especially if you have a digital product, course, or service that you want to launch tools, and strategies to go from scattered to streamlined with purpose because even muggles can become automated wizards with their launches!

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Winter Maternity Photos don’t only have to be outside in the cold! You can create gorgeous and timeless maternity photos for you and your loved one in the comfort of your own home! Take a peek inside Asri and Matt’s cozy winter maternity session by Nashville Family Photographer, Dolly DeLong.

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In this episode I speak with Google Ads and online marketing expert, Glenneth Reed, about the importance of utilizing Google Ads and SEO strategies when launching digital products or services. We discuss the significance of setting up Google Analytics ahead of launch to collect and analyze data and optimize sales pages for search engines. She also shares useful tips on tracking, and managing data streams, and why using Google Ads can greatly benefit a launch. The Systems and Workflow Magic Podcast is brought to you by Dolly DeLong Education.

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In this in-depth podcast episode, I welcome Kelly Sinclair, founder of Entrepreneur School and a brand strategist. We discuss the concept of the ‘Visibility Tour Method’ for pre-launching business strategies and how it aids in creating a snowball effect for business momentum. The importance of making external daily connections, content planning, capturing leads, measuring results, and utilizing unique communication strategies for individual business needs are also covered in this discussion.

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In this episode of the Systems and Workflow Magic podcast, I am joined by Carolyn O’Brien, a marketing and metrics specialist. We discuss the importance of tracking data and metrics in running successful launches in online businesses.

The Systems and Workflow Magic Podcast is brought to you by Dolly DeLong Education. This podcast is for business owners who want to learn tangible steps to organize and streamline their businesses with workflows, systems, tools, and strategies to go from scattered to streamlined with purpose because even muggles can become automated wizards!

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How to develop a system and a consistent workflow for your marketing to impact your business (AND your future launches)

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How to power up your PRE-LAUNCH runway using Ash Chow’s POWER Framework! Listen in on your favorite podcast player (or read this blog post) today!

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It's time to start getting more intentional with the backend of your business (and launches) with systems, workflows & sops!

let's be strategic with your business & launches