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Where Family Photographers Learn Marketing, Systems & Workflows
How to Plan Your Launch Using Trello: A Step-by-Step Guide for Business Owners As a solo business owner, planning a successful launch can feel daunting with countless moving puzzle pieces. Whether you’re gearing up to release a new digital product, service, or course, having a centralized hub for all your launch details is crucial to […]
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How The CopyBank Club Can Simplify Your Email Marketing Strategy with Ashlyn Carter As a small business owner, connecting authentically with your audience through email marketing is one of the most impactful ways to build relationships and drive growth. For me, running two sides of my business—family photography and systems, workflow & launching education—means having […]
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7 Black Friday Strategies Beyond the 40% Off Discount As a small business owner, creating intentional offers for Black Friday can set the tone for success in the coming year. I run two sides of my business: family photography and systems, workflow & launching education. Planning strategic sales for both requires careful thought to make […]
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The Best Investments I Made for My Business in 2024 As a small business owner, every investment I make—financial, strategic, or time-related—is critical in how my business evolves. I run two sides of my small business: family photography and systems, workflow & launching education. Managing both requires intentional choices to keep each running smoothly and […]
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In the Systems and Workflow Magic Podcast episode, we dive into building sustainable micro funnels with SEO and Pinterest. Join me, Dolly DeLong, as I chat with Kara Duncan, a content marketing expert who helps women-owned businesses thrive through SEO blogging and Pinterest strategies. Kara shares actionable insights on developing long-term, sustainable marketing funnels that […]
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In today’s Systems and Workflow Magic Podcast episode, we dive into The Art of Strategic Sales Workflows with sales expert Andee Hart. If you’re an entrepreneur struggling to streamline your sales process while maintaining a personal touch with your clients, this episode is packed with valuable insights. Andee shares her proven strategies for creating compelling, […]
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As Black Friday 2024 approaches, business owners are taking the time to strategize to create sales pages that stand out in a sea of online offers. So, whether you are running a digital product sale or a service-based promotion, your sales page is the key to converting browsers into buyers. In this post, we’ll dive […]
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As a small business owner, I understand the pressure to keep overhead costs as low as possible. I try to keep mine low, too. But with so many shiny new tools and apps popping up, it’s tempting to invest in them all to make life feel more manageable. Sometimes, though, keeping things simple and streamlined […]
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Black Friday Trends 2024 are here, and business owners everywhere are gearing up for one of the year’s biggest shopping event—both online and in-person. If you feel pressured to plan your sale, you’re not alone! In this post and podcast episode, I share expert advice from a recent episode of the Systems and Workflow Magic […]
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In this first installment of our three-part series on the critical trends for Black Friday 2024, we dive into actionable strategies to help you stand out and succeed during one of the busiest shopping seasons of the year. Join Me, Dolly DeLong, and guest expert Mara Kucirek as we discuss the importance of planning, utilizing […]
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This training covers the elements you should include in your photography business contact form.
How to create a contact page that WOWS & converts
no 03. | free training
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Access my exact checklist I use to create my mini sessions every year in Dubsado
The Dubsado
Mini-Session Master Workflow Checklist
no 02. | DOWNLOAD
Get the free guiide
These evergreen posts build confident & consistent marketing
5 Instagram posts every family photographer should be sharing
no 01. | download
Start with these (FREE) RESOURCES for the backend of your family photography business!
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More about dolly
Hi, I’m Dolly — a family photographer, marketing strategist, and systems & workflow educator for family photographers who want to find joy (and order) in their business again. Because I still work behind the camera, I understand firsthand how overwhelming the backend of a creative business can feel.
With my launch-strategist brain and a deep love for simple systems, I help photographers build intentional marketing rhythms and workflows that make it easier to show up consistently, attract the right clients, and actually enjoy running (and marketing) their business.
Through my blog, podcast, and YouTube education, I share actionable steps, real talk, and encouragement — all rooted in faith and intention — to help you bring clarity and confidence to your marketing and everyday systems. Because sustainable growth isn’t built on hustle or speed, but on thoughtful planning, consistency, and care.
part cheerleader. part systems guide.
But all dolly.
I'm Dolly
Most family photographers aren’t inconsistent because they’re lazy—they’re inconsistent because they don’t have a clear plan, and this free guide gives you five evergreen Instagram posts you can use any week of the year to confidently attract the right families, book more sessions, and finally ditch the “what do I post today?” stress.
The 5 Kinds of Instagram Posts You Should Be Sharing As A Family Photographer
