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Where Family Photographers Learn Marketing, Systems & Workflows

The Systems & Workflow Magic Podcast

The Ultimate Crash Course to Setting Up Your First Nurture Sequence with Amanda Stores

  Do you look at email marketing as a monster you don’t want to tackle? Maybe you want to dive into it someday, but today is not the day. This episode is for you if you need a little more hand-holding on setting up your nurture sequence and understanding why it can be so powerful […]

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The Systems & Workflow Magic Podcast

46: Week 3 of the series how to automate and streamline the backend of your lead magnets and offers- The Perfect Guide to making your way into your subscriber’s inbox

  Do you love having an engaged following on your social media accounts? Maybe social media is the only form of communicating with your audience which works for you. This episode is for you if you understand social media platforms are just borrowed land and want to learn how to dive into the magic of […]

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The Systems & Workflow Magic Podcast

  Are you providing value to your audience on the fly? If you are holding back on creating opt-ins, this episode is for you because you don’t know how to create the email automation ball rolling. In this episode, I share the next puzzle piece in automating your offers. If you are ready to create […]

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The Systems & Workflow Magic Podcast

The Importance of Copy & Having A High Converting Landing Page Featuring Ashlyn Carter

  Is your landing page selling for you? If you are ready to turn your landing page into a converting machine, this episode is for you. Ashlyn Carter shares how you can create and optimize a high-converting landing page for your opt-ins and challenges. If you are starting to doubt your offer and want to […]

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The Systems & Workflow Magic Podcast

Acast_Thumbnails_episode_43_the_systems_and_workflow_magic_podcast

You wouldn’t believe it, but this is the first episode I am recording in three months! You probably would have never guessed because the show has been airing consistently, every week, while I’ve been living out my life this past summer. Are you a solopreneur? This episode is for you if you have wanted to […]

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The Systems & Workflow Magic Podcast

episode-42-of-the-systems-and-workflow-magic-podcast-Elizabeth McCravy

How to Build an Evergreen Email Strategy That Works For You with Elizabeth McCravy Before we dive into today’s episode, I want to make sure you’ve grabbed my free guide: Emails Needed for a Launch. If you’re preparing to launch a course, digital product, or offer, this freebie outlines the exact types of emails you […]

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The Systems & Workflow Magic Podcast

Are referrals a major component of your business’ marketing strategy? In this episode, I am chatting with Faith Burtamekh of Faith Marie Co about developing a referral-worthy business. Listen in as she shares some of the priorities you absolutely should consider when building your referral-worthy business and client experience, along with key tips for each […]

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The Systems & Workflow Magic Podcast

episode-40-of-the-systems-and-workflow-magic-podcast-Pinterest-Pin-for-episode-40-(REPLAY) Quarterly Planning Without Burnout A Systems Approach w Kat Schmoyer

Planning out your next 90 days doesn’t have to feel overwhelming. Whether you’re heading into a busy season or experiencing a slower stretch in your business, creating a simple and strategic plan can help you stay focused without adding pressure. In this episode of the Systems & Workflow Magic Podcast, I’m joined by Kat Schmoyer […]

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The Systems & Workflow Magic Podcast

Hey friends, welcome back to the Systems and Workflow Magic Podcast! This week I am so excited to introduce you to Jill Gum, of Jill Gum Photography & Education. She and I are covering all things outsourcing: how to prepare to outsource and all of the actual mechanics of bringing a new person into your […]

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The Systems & Workflow Magic Podcast

With Q4 quickly approaching, it’s a great opportunity to strategically plan and organize your content. In today’s third episode with Amanda Warfield, we’re discussing how to prepare your content plan and content strategy by quarter. Join us as she shares how to avoid mistakes around your launch, plus how to plan time off and still […]

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This training covers the elements you should include in your photography business contact form. 

How to create a contact page that WOWS & converts

no 03. | free training

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Access my exact checklist I use to create my mini sessions every year in Dubsado

The Dubsado
Mini-Session Master Workflow Checklist

no 02. | DOWNLOAD

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These evergreen posts build confident & consistent marketing

5 Instagram posts every family photographer should be sharing

no 01. | download

Start with these (FREE) RESOURCES for the backend of your family photography business!

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More about dolly

Hi, I’m Dolly — a family photographer, marketing strategist, and systems & workflow educator for family photographers who want to find joy (and order) in their business again. Because I still work behind the camera, I understand firsthand how overwhelming the backend of a creative business can feel.

With my launch-strategist brain and a deep love for simple systems, I help photographers build intentional marketing rhythms and workflows that make it easier to show up consistently, attract the right clients, and actually enjoy running (and marketing) their business.

Through my blog, podcast, and YouTube education, I share actionable steps, real talk, and encouragement — all rooted in faith and intention — to help you bring clarity and confidence to your marketing and everyday systems. Because sustainable growth isn’t built on hustle or speed, but on thoughtful planning, consistency, and care.

part cheerleader. part systems guide. 
But all dolly.

I'm Dolly


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Most family photographers aren’t inconsistent because they’re lazy—they’re inconsistent because they don’t have a clear plan, and this free guide gives you five evergreen Instagram posts you can use any week of the year to confidently attract the right families, book more sessions, and finally ditch the “what do I post today?” stress.

The 5 Kinds of Instagram Posts You Should Be Sharing As A Family Photographer

3 Ways To Put More $$ In Your Pocket Today

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