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I'm Dolly —  a systems + workflow educator, integrator (and Podcast Host) for small business owners who want to be more streamlined and organized with System, Workflows & SOPS. I'm here to help you l feel great about workflows!

All of my blog posts are written to help the reader find inspiration, "ah-ha moments" + clarity with systems/workflow education, launching education, and I even have peppered some of my own personal life in several blogs so you can get to know me!

The most important thing is: I want you to walk away with tangible next step resources! Thank you again for being here!

Welcome to the Systems & workflow education blog

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Hey friend! I welcome Heather Leicy, a wedding photographer and financial expert, to the Systems and Workflow Magic Podcast this week. We discuss the importance of setting up financial systems for business owners. Listen in as Heather shares practical tips for weekly, monthly, and quarterly financial rhythms, such as tracking income, managing expenses, and paying […]

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This week on the podcast, I am joined by public speaker and coach Jessica Radsdall. She shares her inspiring journey from surviving a tragic car accident to becoming a motivational speaker and business scaling expert. Listen in as Jessica shares the importance of honing your message and how that can lead to business growth. We […]

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Hey, friend! This week, we’re doing things a little differently. In this episode, I am joined by copywriter Sage Polaris, who will interview me (I said things would be different this week) about my recent launch. I’m an open book this week. Listen in as we discuss what worked and what didn’t on my most […]

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Today, I am joined by Abby Powell, the creative force responsible for the cohesive brand designs of Dolly DeLong Education and Dolly DeLong Photography. Join us as we dive into the significance of strategic branding and Abby’s transition from computer science to brand design. We will also provide insights on achieving brand cohesion. I hope […]

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Hey friend! Today, my bookkeeper, Anamarie Knapp, joins me. If you’re an OG listener, you’ve heard her name plenty of times and finally get to meet her! Anamarie takes us on a journey from her days in concert production to her deep dive into finance and bookkeeping for small businesses. We chat about the transformative […]

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Today, systems strategist and HoneyBook Pro Dahlia Orth joined me. We discuss the importance of implementing systems and workflows in business to cope with unexpected personal tragedies and how to run a business when “life falls apart.” Along with having solid SOPs, Dahlia discusses how having a community around her helped her when she experienced […]

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In this episode, a tech and automation specialist, Courtney McKay, joins me and talks about using Zapier and webhooks to automate business processes. Services like these are a game changer for automating and streamlining your business. Get ready to take notes about Advanced Automation techniques in Zapier and why you should use them as a […]

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Join me and my guest, brand strategist Grace Griffith, as we discuss the importance of brand strategy and messaging and how to attract more leads for your small business. We explore the concept of the voice of customer research and how it helps companies understand their audience’s needs and desires. Listen as we delve into […]

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Today, I have Christy Hunter on the podcast to discuss the importance of SEO for businesses and provide tips on how to get started. We go over the need for businesses to be the Google answer when someone is searching for a solution. Christy also shares her experience with SEO and how she turned a […]

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In this episode, I (Dolly) interview Amanda Rai, a photographer and business coach, about building an associate team for a photography business. Amanda discusses the need for an associate team, establishing a mission statement, legal and contractual considerations, recruiting and hiring, training and shadowing, cultivating a positive team culture, giving feedback, and opportunities for masterminds and mentoring. Amanda shares her personal experiences and strategies for successfully building and managing an associate team. This one is chock full of great tips (especially for my photographers out there)!

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It's time to start getting more intentional with the backend of your business (and launches) with systems, workflows & sops!

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