Get your freebies found on GOOGLE 🧐
Your freebie page can market your family photography business.
With good SEO, this IS possible!
 
Watch this free training where SEO strategist Brittany Herzberg pulls up two real freebie pages (one is mine!) and shows the exact fixes that turn a quiet page into one Google can find. You'll learn the three things to check on every page: your SEO title, your meta description, and your one and only H1.
Thank you so much for signing up for the free training. Check your email labeled “Your Free SEO Training from Brittany is Here!” 

scroll to read

Where Family Photographers Learn Marketing, Systems & Workflows

The Secret to Standing Out in a Crowded Family Photography Market The world of family photography is more saturated than ever. With new photographers entering the market daily, figuring out how to make your brand stand out can feel overwhelming. If you’ve ever wondered how to attract your ideal clients and keep them coming back, […]

read the post

Why Google Ads Might Be the Missing Piece in Your Marketing Strategy In this episode of the Systems and Workflow Magic Podcast, host Dolly DeLong sits down with Donnie Conley, founder of Pandas On Fire Google Ads Agency, to demystify Google Ads and why they might be the missing piece in your marketing strategy for 2025. […]

read the post

In this week’s episode of the Systems and Workflow Magic Podcast, I’m thrilled to welcome John Mansfield, a Texas-based wedding and brand photographer, podcaster, and business coach. John shares his insights into creating a seamless client workflow for wedding photographers, focusing on nurturing clients from booking to six months post-wedding. We dive into the importance […]

read the post

(Case Study) Behind the Launch of Heather Leicy’s Tax Course for Photographers In this week’s episode of the Systems and Workflow Magic Podcast, I’m thrilled to welcome back Heather Leicy, a talented wedding and senior photographer turned tax educator for photographers. Heather shares her journey to creating and launching her course, Make Taxes Suck Less: […]

read the post

Mastering Organic Marketing Strategies for 2025 with Stephanie Kase As a solo business owner, growing your business can feel overwhelming—especially when you’re trying to market effectively without a big budget for paid ads. But here’s the thing: organic marketing isn’t just about saving money—it’s about building authentic connections, creating a sustainable system, and setting your […]

read the post

How To Prep Your Dubsado Account For 2025 As a solo business owner, staying on top of client management can feel impossible—especially when juggling everything without a consistent system. But here’s the thing: learning how to prep your Dubsado account for the new year isn’t just about tidying up—it’s about creating clarity, reducing overwhelm, and […]

read the post

How To Organize Your Business Under One Digital Roof Using Trello As a solo business owner, staying organized can feel like an impossible task—especially when you’re managing everything without a clear system. But here’s the thing: learning how to organize your business under one digital roof using Trello isn’t just about tidying up—it’s about creating […]

read the post

How to Forecast Your Expenses For Your Small Business: I’m Pulling Back The Curtain This Week  As a solo business owner, understanding your numbers can feel overwhelming—especially if you’ve been running your business without a clear system for managing expenses and income. But here’s the thing: learning how to forecast your expenses isn’t just about […]

read the post

Streamline Your Canva Workflow: Expert Tips for Organizing, Creating, and Batching Content with Emily Connors As a solo business owner, finding efficient ways to manage your content creation and branding can feel overwhelming—especially when your systems aren’t optimized for productivity. That’s why learning Canva workflow tips for your small business can transform how you show […]

read the post

How Bekah Read Revitalized Her Course Sales with a Live Launch Strategy: A Case Study As a solo business owner, learning how to turn a struggling evergreen offer into a successful live launch can feel overwhelming—especially when your evergreen efforts aren’t delivering the desired results. So, whether you’re launching a new product, course, or service, […]

read the post

more on me • more on me

More about dolly

Hi, I’m Dolly — a family photographer, marketing strategist, and systems & workflow educator for family photographers who want to find joy (and order) in their business again. Because I still work behind the camera, I understand firsthand how overwhelming the backend of a creative business can feel.

With my launch-strategist brain and a deep love for simple systems, I help photographers build intentional marketing rhythms and workflows that make it easier to show up consistently, attract the right clients, and actually enjoy running (and marketing) their business.

Through my blog, podcast, and YouTube education, I share actionable steps, real talk, and encouragement — all rooted in faith and intention — to help you bring clarity and confidence to your marketing and everyday systems. Because sustainable growth isn’t built on hustle or speed, but on thoughtful planning, consistency, and care.

part cheerleader. part systems guide. 
But all dolly.

I'm Dolly


grab this guide

Most family photographers aren’t inconsistent because they’re lazy—they’re inconsistent because they don’t have a clear plan, and this free guide gives you five evergreen Instagram posts you can use any week of the year to confidently attract the right families, book more sessions, and finally ditch the “what do I post today?” stress.

The 5 Kinds of Instagram Posts You Should Be Sharing As A Family Photographer

3 Ways To Put More $$ In Your Pocket Today

member login

CLOSE MENU

Follow Along