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I’m Dolly, a systems and workflow educator, integrator, and podcast host dedicated to helping small business owners streamline and organize their launches with effective systems, workflows, and SOPs. My goal is to empower you to feel confident and excited about launching & systems!

Each of my blog posts is designed to inspire, provide clarity, and offer actionable insights on systems and workflow education, launching strategies, and more. You'll also find glimpses of my personal life sprinkled throughout, so you can get to know me better.

Most importantly, I want you to leave with tangible next steps and resources to enhance your launch journey. Thanks for being here!

Welcome to the Systems & workflow education blog

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How to DIY your own Branding, and how to create a sustainable and professional system for yourself if you are in the beginning stages of upleveling your own brand by yourself

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In this podcast episode of Systems and Workflow Magic, I’m chatting with brand strategist Jesse Christensen about effective brand-building strategies. We discuss critical concepts like the Unique Selling Proposition (USP), finding your ‘why,’ and the importance of authenticity in the brand. Jessie also provides insight into constructing a magnetic personal brand story and the significance […]

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How To Understand The Overhead Cost of Running A Digital Based Business As A Service Based Business Owner (YouTube Video + Blog Post)

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Amber Housley, a Marketing Expert and Business Coach For Women, came on the podcast to chat about How to Set Up Systems for Retreats and Events (plus) How to Think Through Your Retreats Strategically! You will not want to miss out on this episode, esp if you want to host your own retreat (big or small) within your business

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5 Ways to organize the Backend of your business. Tips you can implement to be more streamlined and intentional with your business as a small business owner

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Today I’m joined by Abagail Pumphrey – the CEO and co-founder of Boss Project. We discuss various aspects of business launches, sharing their insights on the buyer’s journey, key messaging, engagement strategies, and ethical business practices. We also emphasize the importance of understanding personal goals in defining a business’s success. Get your pen and paper ready to take notes during this one!

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Nashville Family Studio Photography Session In A Natural Light Studio by Nashville Family Photographer Dolly DeLong

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How to launch in 2024 featuring the Systems & Workflow Magic Bundle: The Launch Edition. Let’s dive into WHY launching is essential for all business owners.

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YouTube Video On how to use your Podcast strategically during your pre launch timeframe to drive even more traffic to boost sales to impact your overall launching period!

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It's time to start getting more intentional with the backend of your business (and launches) with systems, workflows & sops!

let's be strategic with your business & launches