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I’m Dolly — a systems and workflow educator for family photographers who want to find joy (and order) in their business again. With my launch strategist brain, I help photographers build simple, strategic marketing systems and workflows so they can show up consistently, attract the right clients, and actually enjoy running their business.

Through my blog, podcast, and youtube education, I share actionable steps, real talk, and encouragement to help you bring clarity and confidence to your marketing — and your everyday systems.

Welcome to the Systems & workflow education blog

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In this in-depth podcast episode, I welcome Kelly Sinclair, founder of Entrepreneur School and a brand strategist. We discuss the concept of the ‘Visibility Tour Method’ for pre-launching business strategies and how it aids in creating a snowball effect for business momentum. The importance of making external daily connections, content planning, capturing leads, measuring results, and utilizing unique communication strategies for individual business needs are also covered in this discussion.

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In this episode of the Systems and Workflow Magic podcast, I am joined by Carolyn O’Brien, a marketing and metrics specialist. We discuss the importance of tracking data and metrics in running successful launches in online businesses.

The Systems and Workflow Magic Podcast is brought to you by Dolly DeLong Education. This podcast is for business owners who want to learn tangible steps to organize and streamline their businesses with workflows, systems, tools, and strategies to go from scattered to streamlined with purpose because even muggles can become automated wizards!

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How to develop a system and a consistent workflow for your marketing to impact your business (AND your future launches)

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How to power up your PRE-LAUNCH runway using Ash Chow’s POWER Framework! Listen in on your favorite podcast player (or read this blog post) today!

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how to host a profitable webinar to impact your launches featuring Mara Kucerik on the Systems & Workflow Magic Podcast

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How to launch with the “not-so-live-launch” method by Michelle Pontvert (a launch series by The Systems & Workflow Magic Bundle: The Launch Edition)

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How to use TikTok in a smart, strategic, and playful way to better impact your launches (these lessons may surprise you)!

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Welcome to episode one of my new series on the power of strategic launching! Today I welcome back past guest, Emily Conley (of emilywriteswell), to go over the power of copy to get the most out of all phases of your launch. You are going to love this very tangible and action packed episode!

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When you think about what “cost” something has towards your business, I bet the first thing that comes to mind is that new software you just purchased. Or maybe that course that you just know will help take your business to the next level. That’s not what I’m talking about today. In this episode, I’m going over the consequences of not implementing foundational systems and workflows on the backend of your business which could cost you way more than you think.

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It's time to start getting more intentional with the backend of your business (and launches) with systems, workflows & sops!

let's be strategic with your business & launches