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Are you a business owner still waiting until the week of Thanksgiving to start planning your Black Friday offer? Let’s not do that this year. (Seriously…do NOT do that!) In this episode of the Systems & Workflow Magic Podcast, I sit down with Joyce Hamilton of Only Boldly to explore how busy entrepreneurs—especially moms—can prepare […]
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If you’re a business owner who wants to have a more streamlined and stress-free Black Friday season, now is the time to start preparing—and yes, even if it’s still summer. In this episode of the Systems & Workflow Magic Podcast, I brought back Pinterest strategist Kara Duncan to unpack how to use Pinterest trends and […]
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If you’ve ever felt overwhelmed by the idea of running a Black Friday sale or, worse, you’ve thrown one together the night before Thanksgiving, you are absolutely not alone. But what if this year looked a little different? What if you had a strategic plan in place that not only warmed up your audience but […]
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Why I’m Pivoting to Serve Family Photographers as Their Fractional CMO After a short pause from the Systems and Workflow Magic Podcast, I’m back—with a renewed sense of purpose, fresh clarity, and an even deeper commitment to the people I serve. Over the past few months, I’ve taken intentional time away from producing new podcast […]
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How to Create a One-of-a-Kind Customer Experience That Converts Whether you’re a family photographer or an online service provider, delivering a solid client experience is non-negotiable—but have you ever considered how to intentionally create a customer experience that converts and keeps clients coming back? In this episode of the Systems & Workflow Magic Podcast, I […]
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5 Powerful Ways to Use AI for Your Next Launch as a Solo Business Owner As a solo business owner, you already wear a dozen hats—but what if you could use AI for your next launch to save time, streamline your marketing, and still show up with confidence and clarity? In this solo episode of […]
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The Ultimate Tech Stack for Creatives with Octavia Elease Running a creative business means wearing a lot of hats—but managing your client journey doesn’t have to feel like chaos. If you’ve ever found yourself juggling multiple platforms and piecing together systems that don’t quite fit, it’s time for a reset. In episode 177 of the […]
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Meta Ads 101: What to Know Before You Spend a Dime with Kwadwo Sampany-Kessie If you’ve ever felt intimidated by the idea of running Facebook or Instagram ads for your business, you’re not alone. Meta ads can feel confusing, expensive, and overwhelming—especially if you’re not sure where to start. In this episode of the Systems […]
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How to Create a Quiz That Attracts & Converts Your Ideal Clients Have you ever wondered how to create a quiz that not only engages your audience but also generates high-quality leads for your business? If you’ve been relying on traditional lead magnets like PDFs and checklists but struggling to see conversions, it might be […]
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How to Build a Sustainable Marketing Strategy As a small business owner, you know that marketing is essential—but do you have a sustainable marketing strategy that actually works for you long-term? Many business owners find themselves stuck in a cycle of inconsistent marketing, struggling to keep up with content creation, social media, and outreach. In […]
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More about dolly
Hi, I’m Dolly — a family photographer, marketing strategist, and systems & workflow educator for family photographers who want to find joy (and order) in their business again. Because I still work behind the camera, I understand firsthand how overwhelming the backend of a creative business can feel.
With my launch-strategist brain and a deep love for simple systems, I help photographers build intentional marketing rhythms and workflows that make it easier to show up consistently, attract the right clients, and actually enjoy running (and marketing) their business.
Through my blog, podcast, and YouTube education, I share actionable steps, real talk, and encouragement — all rooted in faith and intention — to help you bring clarity and confidence to your marketing and everyday systems. Because sustainable growth isn’t built on hustle or speed, but on thoughtful planning, consistency, and care.
Most family photographers aren’t inconsistent because they’re lazy—they’re inconsistent because they don’t have a clear plan, and this free guide gives you five evergreen Instagram posts you can use any week of the year to confidently attract the right families, book more sessions, and finally ditch the “what do I post today?” stress.