Strategic marketing & workflow support for family photographers who want to stay visible & booked.
Welcome! I'm dolly delong!
I specialize in guiding heart-centered business owners (aka family photographers) through simple systems and strategic marketing so they can stay consistent, organized, and confident in every season, including their launches.
With a background in photography and years of hands-on experience running my own service-based business, I know how overwhelming the backend can feel. That’s why I’m passionate about creating intentional, sustainable workflows that support steady bookings, successful launches, and long-term momentum.
I’m a systems and workflow educator, family photographer, and host of the Systems & Workflow Magic Podcast + Youtube channel.
my heart is to help creative women grow their businesses with clarity, intention, and peace.
Simplify your systems, strengthen your marketing, & promote your biz with confidence.
Watch now
This training covers the elements you should include in your photography business contact form.
How to create a contact page that WOWS & converts
no 03. | free training
Download now
Access my exact checklist I use to create my mini sessions every year in Dubsado
The Dubsado
Mini-Session Master Workflow Checklist
no 02. | DOWNLOAD
Get the free guiide
These evergreen posts build confident & consistent marketing
5 Instagram posts every family photographer should be sharing
no 01. | download
Start with these (FREE) RESOURCES for the backend of your family photography business!
New here?
- Emily
If you're a newer business owner, working with Dolly to learn how to better streamline & organize your small business is a must.
“
After years of running my own service-based business (which I still run today!), I realized how many talented creative women were overwhelmed by the backend of their businesses. So in 2020, I stepped into education to share what I’d learned — pairing strategic marketing with simple, sustainable systems that bring calm to the chaos!
Whether you’re here to organize the backend of your family photography business, find a more consistent marketing rhythm, or you’re ready for a launch partner who can think ten steps ahead… I’m truly honored you’re here.
My heart is to serve you with clarity, encouragement, and systems that create space for peace in your life and business.
Let’s get to know each other
Family photographer, systems educator & your go-to workflow BFF.
THE DETAILS
monthly membership
The Family Photographer's Marketing Society
The Details
Turn inquiries into loyal clients with a workflow that keeps you top of mind before, during, and after the session.
The Family Photography Client Experience Workflow Blueprint
Amonthly membership to help family photographer's stay consistent and visible with instagram + email marketing!
The Details
Specifically for creatives, this template easily tracks your finances.
The Bookkeeping Template For Creatives
The Details
Organize the backend of your creative business with this trello hub!
The Master Business Operations Trello Board
Favorites from the shop
LISTEN ON SPOTIFY
listen on itunes
The Systems & Workflow Magic Podcast is for family photographers and creative business owners who want simple, repeatable marketing systems and an organized backend—without burnout.
Each episode delivers practical strategies to help you stay consistent, plan intentional launches, and run your business with clarity and confidence. You can watch on YouTube or listen in as a podcast!
Listen to
The Systems & Workflow Magic Podcast
- Jennifer Macy
“I’ve learned from Dolly for years—she’s relatable, knowledgeable, and her systems have transformed my business from backend workflows to SEO. Her values-centered teaching truly works.”
Her values-centered teaching truly works.”
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what other biz owners are saying
-Alayna Grace Photography
I love that Dolly includes videos and docs so I can listen while I’m doing laundry and then can go to the doc and pick out what I want to implement in my business. She gives concise and organized marketing (content) ideas so I can tweak them to fit my needs versus doing the hours of research, which is a huge time and stress relief. Becoming a part of Dolly’s Family Photographer’s Marketing Society has been the easiest YES I’ve added to my business this year.
She gives concise and organized marketing ideas"
“
what family photographers are saying
These are the latest youtube videos + podcasts
Free Education
READ THE POST
This is where you tease your blog post and what someone can expect when they read it.
Add the Title of Your Blog Post Here
systems & workflow education
READ THE POST
This is where you tease your blog post and what someone can expect when they read it.
Add the Title of Your Blog Post Here
systems & workflow education
READ THE POST
This is where you tease your blog post and what someone can expect when they read it.
Add the Title of Your Blog Post Here
systems & workflow education
Most family photographers aren’t inconsistent because they’re lazy—they’re inconsistent because they don’t have a clear plan, and this free guide gives you five evergreen Instagram posts you can use any week of the year to confidently attract the right families, book more sessions, and finally ditch the “what do I post today?” stress.
The 5 Kinds of Instagram Posts You Should Be Sharing As A Family Photographer
