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How Photographers Can Build Smart Financial Systems Editor’s note: This post was originally published in January 2023 based on Episode 60 of the Systems and Workflow Magic Podcast featuring Sarah Becker of Becker Talks Money. The strategies shared here are still relevant, but specific numbers (like Roth IRA contribution limits) may have changed. Always consult […]

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Kay Hillman is sharing how to create a long-term marketing strategy around your customer journey for consistent sales to better impact your business!

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As a business owner, streamlining your marketing efforts can feel overwhelming, especially as you juggle day-to-day tasks. That’s where quarterly marketing planning comes into play. By breaking your marketing goals into manageable three-month segments, you can stay organized, focused, and consistent throughout the year. In this episode, we dive into how implementing quarterly marketing planning […]

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Are you wondering if marketing your business on TikTok is worth your time? Maybe you’ve tried the trending dances, and it only left you with 20 views and 6 hours wasted. Sarah Weiss, my go-to TikTok expert, shares why and how you should incorporate TikTok marketing into your marketing plan! This episode is for you if you want actionable steps to start winning on the TikTok platform!

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In this episode, Brittany Herzberg is here to share the tips and tricks to collecting and sharing what your client have to say about you! This episode will also highlight how to strategically capture, catalog and use client testimonials for your SEO!

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Are you scrolling Pinterest looking for new ways to make more money in your business? Maybe you are trying to figure out how to navigate Pinterest because you’ve heard how helpful it can be in marketing your business. What if I told you that there were systems in place to make your Pinterest marketing strategy […]

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Is your website complete with all the things, including a Privacy Policy and Terms and Conditions? Paige Griffith, the lead attorney behind The Legal Paige, and I are giving you a crash course on all the legal contracts and pages you need to become legally legit and protect your website and business

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How Family Photographers Can Use Zapier to Connect Their Marketing Systems (Even If You’re Not a Tech Person) Does the very mention of Zapier make you feel like you need a Bachelor’s degree in computer science to use it? You’ve probably heard other family photographers talk about how useful it is, but the second you […]

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You already know you need an email list. You have heard it a hundred times. And maybe you have even set up a lead magnet, built the landing page, and connected it to your email service provider. But now what? Where do you actually share that lead magnet so the right people find it? If […]

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How to Create Visuals for Your Landing Pages as a Family Photographer You built the opt-in. You wrote the landing page copy. You set up the email sequence. And then you got to the visuals and thought, “I’ll figure this out later.” Sound familiar? If you’re a family photographer, you probably have a trained eye […]

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