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You’ve tried to figure this all out on your own, but you just can't quite put all the pieces together. It feels like you've tried everything...
• no one has mentioned the fact that there are so many moving pieces to email marketing (i.e. like list building, or content creation, or segmenting, etc.) they make it sound like "ONE" thing.
• You feel even more "behind" because you're not where "everyone else is" and you end up feeling guilty for just depending on social media as your main way to communicate with your audience (Because you are told not to build your business to depend on social media...but then you're told you need to buy such and such program in order to get the solution)
• So you end up feeling even more stuck and a bit helpless because you think "where do I even begin with email marketing?"
Feeling lost in the email marketing jungle? Don't sweat it, you're not alone! Most "gurus" out there charge a fortune for their secrets or make you slog through endless online courses. But fear not! I've got your back with the Systems and Workflow Magic Summit: The Email Marketing Edition! Say goodbye to the hassle and hello to clear, simple guidance that won't break the bank. Let's rock your email game in 2023 and beyond!
Before 2018, I depended JUST on referrals and word-of-mouth to market my business. As "fun" as getting referrals was, it was pretty inconsistent, which drained me. I knew I had to learn the power of email marketing, but the only way I could was to purchase a giant course (which I did, and I'm thankful I did, but it would have been nice to have some free education around the PUZZLE pieces of email marketing)
But what helped change the trajectory of my business (with email marketing) was when I started looking at it through the eyes and lens of "systems and workflows" - aka PUZZLE pieces to put together to create an efficient and reliable system for myself to truly dig into the strategy of email marketing!
Because it took me so dang long (actually UNDERSTANDING the value of email marketing), I don't want it to take YOU that long as well!
(that is...for email marketing to "click") because your business NEEDS a list, BUT before you just blindly believe every guru who talks about the power of email marketing, you first need to uncover the foundations, you need to see all the puzzle pieces (the systems and workflows) which go behind the scenes so you can experience some "ah-ha" moments yourself!
That way you can be more strategic with how you determine your own roadmap with Email Marketing!
I want you to know what my personal experience looked like in the past...
Continue to scroll my friend...
*sound too good to be true?
Even though you may be running the show on your own in your creative business, you still need to take the essential steps to understand the foundations of email marketing
(aka the puzzle pieces)
so you can be more strategic with how you infuse it in your own business!
an email marketing summit packed with intentional strategy
Sure, you may not be able to have a full of team to do this, so that's why the systems and workflow magic email marketing summit was created to help you see all the puzzle pieces you can use to put together a better foundation and understanding of email marketing!
Yes, you may be doing this on your own, but you can learn how to optimize these steps along the way from industry experts.
Or you may be thinking: "I understand that there are moving puzzle pieces to email marketing, but what exactly are these puzzle pieces?!?"
Let's be honest, have you ever thought "okay I see the value of email marketing...but how the flippity-flop do I even grow my list?
"Because my mom and my cousin are my only subscribers!"
Or you may be thinking: "I understand the basics of a email marketing, but I have no idea where to get started!"(there are so many moving puzzle pieces & heck...I don't have a team!)
Or you may be thinking: "What if I put all the time into email marketing and then I don't get any results?" (Aka, what are some good data points I need to measure everything up to????)
Or you may be thinking: "Okay okay...I THINK I know what to write to my audience, but how the HECK am I going to find the TIME to do all of this? This sounds like a shiz ton of work! Geez!"
Or you may be thinking: "Okay I see the value of email marketing, I know how to measure the data. BUT...what do I even talk about?"
You are going to learn the foundations and puzzle pieces of email marketing and this amazing education can help you understand a more holistic view of what puzzle pieces you could be working on first when it comes to email marketing!
Listen, don't do ALL the things, just focus on one area at a time! Take a look at the speakers and the schedule when it opens up to see the line up of what you will learn!
This is a FREE event that features over 20 different speakers who will speak on various (and foundational) aspects of email marketing!
These speakers are industry experts! They have been hand-selected to help teach at this summit! They walk the walk and they talk the talk when it comes to Email Marketing!
You will learn the value of all the different puzzle pieces that go into the systems and workflows of email marketing.
Plus, in addition to this FREE summit, each speaker has a FREE resource that will correspond with every talk! You will walk away with action steps and walk away with knowledge on what to do immediately.
A Collection Of Exclusive Resources Designed To Help Creative Business Owners Actually START And IMPLEMENT Email Marketing In Their Business So That They Can Go From Scattered To Streamlined WITH EMAIL to impact their 2023 And Beyond!
There are so many moving puzzle pieces of email marketing, so let's break it down in this FREE 4-day Virtual Summit!
Let’s get you MORE CONFIDENCE and CLARITY in using email marketing for your small business. After all, you have worked so hard on your business!
Have knowledge about where to begin with your own email marketing journey. You'll have a roadmap of resources (in video format) that show you the foundational systems you need to set into place for email marketing- oh yes please!
Have guides (aka Speakers) who have gone before you and have established expertise in specific areas of their own businesses (aka they are not scattered). A team of experts (speakers) who actually HAVE the resources you can use to tackle your tech overwhelm and show you how to put it all together in their amazing action-packed talks (these are NO-fluff 20 minute Summit Video Talks)
Have actual FREE RESOURCES that you can download alongside each Summit Talk because each speaker WANTS to gift you with tools at your disposal to use immediately! You will actually have REAL tangible puzzle pieces to walk away with and use instantly (this isn't a summit filled with fluff).
Have the permission to slow down and learn from email marketing and industry experts who want to teach you FOR FREE (use the week of June 20th-June 23rd) to soak in all the Systems and Workflow Magic when it comes to Email Marketing!
I cannot believe I missed this
Let's talk about the importance of email marketing, what we are going to cover in Day 1, who the speakers are, cover what to expect from this day's training, etc.
by) Dolly DeLong, Photographer, Systems & Workflow Expert & Podcast Host
Emily Reagan is the master unicorn teacher you have been searching for all of your life: she teaches digital marketing strategies and tech skills to smart women who want to be hired as a Unicorn VA… someone who can do everything and be willing to learn. Not just an admin VA. So in her Summit talk she is diving into the topic of email marketing 101: what it is, why it's essential, and how to actually get started so you can make positive ripples in your own business!
by) Emily Reagan (A Unicorn Digital Marketing Assistant & Educator)
Shift to a growth mindset and grow your email list with courage, clarity & confidence (yes, even as a solo business owner!)
by) Kate House, Top 3% Podcast Host, Coach & Educator
In this highly engaging one-hour workshop, Time Management Coach Anna Dearmon Kornick will guide you through a simple 3-step process to design your winning week to make sure that there's time carved out for email marketing. You’ll walk away with a method for prioritizing your most important work (hint: email marketing!) based on your roles and responsibilities, a framework for designing your ideal week, and a blueprint for winning your week before it starts.
by) Anna Dearmon Kornick, Time Management Coach, Author & Podcast Host
It feels like there are 1,000s of email marketing platforms to choose from right? Or "better" yet, do you feel like if you choose the "wrong" platform you are going to "fail" from the get-go? Well email marketing strategist, Allea Grummert, is here to break down the different email marketing platforms which are popular for many business owners today. After this presentation you will walk away with more knowledge on where to begin, especially what platform is the best fit for you and your unique business.
by) Allea Grummert, Email Marketing Strategist & Conversion Copywriter
If hearing the phrase "segmenting your list" makes you scratch your head in confusion, you don't want to miss this presentation because Magan Ward will walk you through WHAT Segmenting means, WHY it's important for your email marketing strategy, HOW to get started, and HOW to use it for your email marketing strategy!
by) Magan Ward, Email Marketing Strategist & Digital Marketing Educator
There are so many different types of email sequences when first getting started with email marketing. Some of it can cause fatigue, overwhelm, and frustration. Amanda Stores is going to breakdown the basics of email sequences for you and you are going to walk away with knowledge of the main differences between welcome sequences, nurture sequences, weekly emails, etc.
by) Amanda Stores, Email Marketing Expert
A recap of what happened in day 1 (reminder if you can, watch the replays before they expire). What to expect in Day 2 and how it builds off of day 1
by) Dolly DeLong, Photographer, Systems & Workflow Expert & Podcast Host
Kate Doster will walk you through how to make the emails feel like they are writing themselves. You will walk away with key points on why storytelling is essential & how to weave it into your emails!
by) Kate Doster, Host of the Do The Brave Thing Online Business Podcast
Showing up as yourself and making that sweet, sweet cash as a result? Check. You don't need to assume some rando's persona in order to connect and resonate with your email subscribers, you just need to tell them the truth. Find out how to write emails that get your readers' attention like a skillet of fajitas without abandoning yourself in the process.
by) Jennifer Curfman, Owner of Untamed Creative
This action-packed presentation is everything you need to get your first sequence up and running ASAP. We’ll cover how to write your welcome sequence from start to finish, including common mistakes to avoid and how to sell your offers without being salesy. No more relying on guesswork — you'll learn exactly what needs to go in each email, along with a proven strategy to generate quality leads on autopilot.
by) Megan Smyth, Copywriter & Consultant
Success (a.k.a ROI) with email marketing requires MORE than an exciting opt-in with a great sales pitch on the other side…because no matter how off-the-chain amazing your offer is, stats show that only 1-2% of new leads are likely to be ready to buy in the first weeks after joining your list.
The solution? You’ve got to nurture your email subscribers effectively if you’d like more new leads saying YES to your offers. In this workshop Tamika reveals 3 nurture email tactics you can implement this week to turn new email leads into new clients.
by) Tamika Auwai, Nurture Marketing Expert
In this training by Email Funnel Strategist Allison Hardy, you'll learn the 7 key emails that every profitable email Pitch Sequence needs in order to sell your course or membership, FOR you. You'll learn what these 7 emails are, why they are so powerful, and what each email's individual function are (And psst! It's NOT to educate your email subscribers on your program!). Tune into Allison's training if you'd like to create more profitable email Pitch Sequences.
by) Allison Hardy, Email Funnel Strategist
Emily shares two different ways to format your weekly email (aka newsletter) to deliver maximum value to readers for more opens and engaged subscribers while saving you a ton of time.
The idea is that you can spend a few hours generating a lot of ideas that fit into the format you choose and then pull from your idea bank so actually crafting your emails will only take 15 minutes or so each week. It's flexible – designed to be customized to fit your business, your brand, and your audience. You do NOT have to send weekly newsletters to make this system work for you... you can start with monthly emails or send one every-other-week... it works for whatever schedule you choose!
by) Emily Conley, Copywriter
A recap of what happened in day 2 (reminder if you can, watch the replays before they expire). What to expect in Day 3 and how it builds off of days 1 & 2
by) Dolly DeLong, Photographer, Systems & Workflow Expert & Podcast Host
The Fresh Princess of Email Marketing, Liz Wilcox is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships, package up their “magic” and turn it into emails that people want to read and, most importantly, purchase from. Liz will be speaking on the topic: "Built an Audience–Now what? 3 Ways to Get People Engaged through Email"
by) Liz Wilcox, Email Marketer
The 2023 business-scape is changing and evolving. Harnessing AI needs to be a part of your content creation strategy so you don’t get left in the email marketing dust. Cameron & Tia break down and simplify AI tools, how to use them, and most importantly, how to get them to work for you and your email marketing strategy. Let’s demystify AI and instead, utilize the power to work for us!
by) Cameron & Tia, Photography Business Coaches and Youtubers
Nadine will take you through a 4-step rinse and repeat process that business owners can use in 2023 to grow their email list.
by) Nadine Nethery, Audience-driven copywriter & brand messaging strategist for female founders
From scattered to streamlined, plan your campaigns, map your funnels, streamline your email workflows, and track your metrics in ONE place. Now that you have ALL the ideas and strategies you need to grow your email list, Jade will teach you how to organize them all into an actionable plan (that won't overwhelm you) using ClickUp (the ultimate task management software)!
by) Jade Boyd, Productivity Coach for Creatives
Let's dive deep into email marketing in the new era. In this presentation, we'll explore the evolving landscape of email marketing and reveal ethical strategies to nurture and sell to your email list in 2023 effectively.
by) Taylor Gregory, Email Marketing Strategist
A recap of what happened in day 3 (reminder if you can, watch the replays before they expire). What to expect in Day 4 and how it builds off of days 1 & 2 & 3
by) Dolly DeLong, Photographer, Systems & Workflow Expert & Podcast Host
Discover how to attract leads on auto-pilot so you're free to do more important things like run your business or enjoy more family time. When you're done, you'll know exactly how to fill your email list to the brim with your ideal customers so you can fuel your business, increase your revenue, and boost your confidence with all the new leads coming your way!
by) Monica Snyder, Founder of Birdsong.co
If you'd rather try to fold a fitted sheet than figure out your freebie, this is for you. You'll leave with the absolute easiest way to build a list full of subscribers you can't wait to email...no fiddling with Canva graphics required.
by) Elaine Jardon, Email Marketing Strategist & Copywriter
Let's take a deep dive into the tech side of opt-ins. We'll go over the most common blunders to sidestep when you're building your opt-ins, while also ensuring you're aligning your email automation strategy with treating your subscribers like people. Plus, we'll dish out some insider tips for organizing your email marketing platform so you can connect with your subscribers in a meaningful way.
by) Bev Feldman, ConvertKit Consultant & Email Automation Strategist
Deep dive into strategies that will get you seen in all the right places. We're setting up step-by-step systems to help you consistently show up to new audiences, taking the guesswork out of expanding your reach.
You'll discover why email marketing is an absolute must-have for any business owner looking to build their audience and get real about the challenges they face. You'll walk away not only knowing just how to overcome these obstacles but have a plan ready to execute.
With fresh audiences just waiting for your message, you won't want to miss out on this opportunity to simplify your audience expansion process and achieve your goals. Get ready to unleash your reach potential and connect with more people than ever before.
by) Jamie Fisher, Photography Business Mentor, Legacy and Brand Photographer, Co-founder of Conquer Live
We have been told over and over to create content, but is your content marketing strategy building your email list every day? Are you leveraging the world's 2nd largest search engine to build an engaged list of potential buyers? This presentation is all about the power of YouTube and how to use long form video content to build your email list strategically. You'll learn WHY YouTube is so powerful, and a step-by-step strategy for leveraging this platform to gain visibility, authority, and to grow your email list.
by) Joy Aleman, Business Coach | Founder of Photoboss®
Dolly DeLong is talking about her top 5 ways she is growing out her email list as a service based business owner (so family and branding photographer) AND as an online educator (so an online educator + digital product creator). She understands and believes that creative business owners need to grow out an email list, but it isn't a one-size-fits all journey. Growing your email list takes time, and it takes strategy to see how you can serve your unique clients!
by) Dolly DeLong, Family & Branding Photographer + Podcast Host + Systems/Workflow Educator To Creatives
• You now have the foundational knowledge of where to begin with email marketing, even with your "smaller" email list-you have more clarity that you CAN make actionable steps!
• You now have a plan of action as to how to write emails that connect, you know what strategic storytelling looks like, and you have a foundational workflow laid out when it comes to copy
• You now have a system in place for how to measure and track the metrics behind your email marketing. There is strategy and purpose in your email marketing that you ACTUALLY get
• You have an action plan for how to grow out your email list both organically and with ads. You have a system that makes sense for your small business (and it doesn't have to be like everyone else's business)
• You finally have purpose and a better mindset around email marketing. It no longer feels icky or gross to you. You have aligned your content strategy with email marketing and it finally is clicking and vibing with your business!
Your business after the summit...
• You have an email list but it feels daunting and confusing with taking any sort of baby steps towards laying out a better foundation for yourself
• You stare at a your computer screen and you feel so mind-numbingly numb about what to even write
• You honestly don't even know where to begin when it comes to analyzing metrics, data, and the numbers behind your email list...you think "what's the point?"
• You are confused with how to build out your email list because the only people on your list are your mom, 2nd cousin, and maybe your best friend from high school...
• You feel slimly and salesy everytime you craft an email to mail out to your list when you attempt to "sell to your list". You don't want to come across as a D-bag, but you also know that there is power in an email list...you want to "feel good" about an email list!
Your business with email marketing now...
Day One: The Foundations of Email Marketing.
Stop overcomplicating email marketing and learn how to take essential steps to just get started already! You are going to dive into some email marketing essentials with these lessons!
Day Two: Email Marketing + Copy (how to stay connected with your audience, what to actually write, how to create time to stay connected, etc.) This day is jam-packed with expert speakers who know a thing or two about excellent copy (b/c THEY are copywriters who live this day in and day out!)
Day Three: Now that you have a better foundation of how to get started with email marketing (Day One), you know how to connect with your copy through effective storytelling (Day Two), let's chat about email marketing in 2023-how to apply it to your CURRENT business!
Day Four: It is the last day of the Summit and we are wrapping up with a topic that a lot of business owners struggle with: HOW TO GROW YOUR EMAIL LIST in strategic ways!
Worried you are going to miss out on the presentations since they are only live for 24 hours? No worries, we have an All-Access Pass option which you can upgrade to once you snag your free ticket to the summit! That way you will have on-going access to the videos + the bonuses as well!
Truly focus on the STRATEGY of email marketing and how to apply it to your specific business. No more blinking cursor, no more headaches about what to write, no more frustration with list growth!
No more feelings of dread when it comes to knowing where to begin when it comes to email marketing-you're going to actually understand the value of email marketing!
Let’s get you some amazing email marketing education in 2023
Get on the waitlist & take full advantage of all the freebies leading up to the summit!
Believe me you'll want to get on the waitlist early on because:
+ I am going to drop an amazing FREE Resource which will help you get ready for this summit!
+ You will have exclusive access to another FREE resource leading up to the Summit (in the form of a private podcast)
+ Assess your own business & make a strategic email marketing plan for 2023! See what "missing puzzle pieces" you need to be working on and see if you can solve it with this Summit!
Watch The Summit
June 20th-June 23rd, 2023
Once the Summit opens up, you'll only have ONE week to watch the speakers:
+ I mean, there will be an all-access pass option to purchase the talks to watch on your own time (but if you are wanting FREE education)-there are no strings attached to watching these talks which will be live for 24 hours each day!
+ You will have action steps to take after each talk in the form of additional freebie from each speaker!
Grow in knowledge & insight about email marketing and how to apply it to YOUR business!
This amazing Summit is jam-packed with lessons which build on top of each other and viewers who put in the work (aka watch the summit talks) see results like:
+ Increased knowledge on how to optimize ALL the parts of email marketing (Stop just blindly throwing spaghetti at the wall)
+ Immediately showing up more confidently with email marketing because you will have a content plan that works for YOUR BUSINESS!
+ You finally have the confidence in knowing the backend puzzle pieces of email marketing! Foundations are KEY!
Learn the foundations of email marketing & immediately apply the puzzle pieces to your business!
The point is...we just want YOU to start! Just START and stop dragging your feet! But the ball is in YOUR court!
But this is about making email marketing understandable for you. That's why this Summit is broken up into 4 different days to help you see what parts of email marketing you can optimize first that best impacts YOUR business!
Listen, the 20+ speakers, will work as your guides in the various videos + talks and we will do our best to teach you everything we know in the specific areas of email marketing.
We have proven & tested resources
(that's why we are experts)
This is not,
“If I did it so can you”
What is stopping you from digging into email marketing?
• This ENTIRE summit is going to be broken down into 4 foundational days full of talks on how to get started with email marketing in your own creative business.
• The best time to start growing your list? (yesterday) so today is a great day to start!
• Skip the stress and overwhelm. Get actionable steps to implement email marketing in your business. The Systems & Workflow Magic Email Market Summit = game-changer!
• No team. No tears. Just you creating email marketing magic with the help of your newest systems and workflow BFFs (aka the speakers)
There has never been a better time to start working on email marketing for your small business
I know this is hard to believe, but email marketing is NOT dead!
• You already have a team working for you and someone on your team can handle the email marketing for you (aka you outsource everything)
• You don't like Summits & you don't like watching videos
• You don't like Email Marketing & you believe that email marketing is dead (and you would rather build your business on another platform)
• You are already an email marketing expert and you know all there is to know about email marketing!
This summit is not a good fit for you if:
• You know you need to START and TAKE ACTION in implementing Email Marketing in your small business
• You know you want someone to hold your hand and walk you through the foundations of email marketing with easy-to-digest & follow videos
• Your goal of 2023 is to have more working knowledge of email marketing and how to actually use it to your advantage for your biz!
• You actually want a FREE option to learn about email marketing from experts who know email marketing!
This summit is a good fit for you if:
Get ready to level up your creative business by learning and implementing the foundations and systems of email marketing with actionable steps! Let's crush those marketing goals and make your business soar!
As a fellow creative business owner who wears all the hats, I know the struggle. But with killer email marketing skills, you can work some serious magic
(yes, even as a Muggle)! Join me + the 20 speakers in learning strategy & foundations of email marketing. Let's make some email marketing magic!
Don't let the "fear" of email marketing stop you in your tracks.
join this summit for free June 20th-June 23rd, 2023
Imagine what it will be like to finally have the systems, workflows, & clarity in place to actually implement email marketing with confidence!
You could invest your time in this awesome summit and finally see the foundational puzzle pieces of what goes into email marketing so that you can go from scattered to streamlined to better impact your own creative business!
You could keep doing what you're already doing - figure this all out on your own, watch countless tutorial videos, listen to endless podcasts, heck even buy a $$$$ course but you just can't quite put all the pieces together. It feels like you've tried everything...and you feel like email marketing truly must be dead if it's "not working for you"
You have a choice...
You can do this
(I promise!) ...even if you’re thinking…
The Summit is...wait for it...FREE
But the catch is this= the video presentations are going to be LIVE for only 24 hours. So if you ARE wanting on-going access to the presentations + have access to the speaker's bonuses there is an all-access pass option!
This will be made available to you as an option to purchase once you sign up for the free ticket to the summit!
All materials, documents, posts/comments/replies, emails, blogs, digital files, paper documents, and any other work created by The Systems and Workflow Magic Summit: Email Marketing Edition in relation to this Summit is the exclusive and sole property of each individual collaborator and is protected by United States Copyright Laws (USC Title 17). You agree that The Systems & Workflow Magic Summit's content is not to be used for purposes beyond your implementation.
Once you sign up for the Summit (get a free ticket once the doors open) you will be notified every day-via email-when the video presentations go live. You will be given a link to the daily presentations. They only will be available for 24 hours (unless you purchase the all-access pass)
If you purchase the all-access pass you will have on-going access and the presentations + the bonuses will be in Thrivecart.
The bonuses are perfect additions to the summit's theme (which is all about the foundations of email marketing) and each bonus is strategic in helping you out with your email marketing journey!
You will receive access to these bonuses once you purchase the all-access pass.
The only caveat is this = you will have until December 31st, 2023 to download ALL the bonuses (yes, you will have ongoing access to all the summit talks, but you still need to access the bonuses from each speaker with their unique code, which will be given to you with the all-access pass)
Expect to learn the foundations of email marketing from industry experts who actually teach on email marketing.
This is a no-fluff summit. We actually want you to walk away with tangible strategies and tips to apply it to your business, no matter where you are in your business journey.
The ultimate goal is to help break down the systems and workflows (the puzzle pieces) of email marketing foundationally so it's more tangible and easy to digest so that you can actually apply it to your business!
Each day's presentations will be available for 24 hours to watch since this is a free summit.
However, if you are wanting on-going access on your own time, you can purchase the all access pass where you will have access to all the videos and all the speaker bonuses which accompanies the video presentations!
The All-Access Pass Videos + Resources will be found in Thrivecart (which you will have access to if you decide you want to purchase the all-access pass)
If you click HERE you can see what is included in the All-Access Pass!
Due to the nature of this being a digital product with a value of over $2700+ no refunds will be issued.
All sales are final.
I'm a solopreneur, just like many of you. And I quickly learned that if I wanted to run a successful business (or two!) all on my own... I needed to figure out how to save time and automate as much as possible!
Breaking down the magic of systems, workflows and SOPS is my superpower. I am the host of the Systems and Workflow Magic Podcast, I serve creative business owners (like yourself) with various mini-courses and VIP experiences all centered around one theme: helping you go from scattered to streamlined with SYSTEMS and WORKFLOWS.
But I have realized, talking about Systems and Workflows can be overwhelming, because not a lot of people know where to begin.
So I decided to create a solution called "The Systems and Workflow Magic Bundle". This is actually my 3rd time leading this bundle, and the CORE value of this summit revolves around the topic of EMAIL MARKETING (aka helping creative business owners navigate the puzzle pieces of email marketing)!
Hi, I'm Dolly – and I believe in the magic of systems, workflows & automating the backend of your Creative Biz!
Missed the Summit when it was live? No worries you have until June 28th to purchase the All Access Pass!